ANALYSIS AND COMPANY PROFILE of Hewlett Packard

ANALYSIS AND COMPANY PROFILE of Hewlett Packard On 1 January 1939, there are Stanford University graduates which are Bill Hewlett and Dave Packard, they formed their partnership and decided to start a business. They decide the company’s name with a coin toss. They made a historic commitment to innovation when they founded HP in a garage. The first product they created was an audio oscillator used by Walt Disney to make Fantasia. For over 70 years since then, HP has continued innovating and helping people, businesses, and communities worldwide use technology to improve their businesses and lives. In 1957, the company goes to public. In keeping with Bill Hewlett and Dave Packard’s respect for workers, HP takes the then-unusual step of giving stock grants to employees. The growing company begins building on the site that will become its corporate headquarters in Palo Alto, California. HP also embarks on a path toward globalization, establishing manufacturing and marketing operations in Europe. In the 1980s, HP becomes a major player in the computer with a full range of computers, from desktop machines to portables to powerful minicomputers. HP also links computers with its electronic instruments and medical and analytical products, making them faster and more powerful. HP makes its entry into the printer market with the launch of inkjet printers and laser printers that connect to personal computers. HP’s high-quality, inexpensive inkjet printers spell the end of dot-matrix printers. In 1984, HP debuts the LaserJet printer line, goes on to become the company’s most successful single product line ever. The quality and reliability of HP’s printers make HP a highly recognizable brand by both consumers and businesses. HP focuses on simplifying technology experiences for all of its customers, from individual consumers to the largest businesses at the beginning of the 21st century. HP grows to become the world’s largest technology company with a portfolio that spans printing, personal computing, software, services and IT infrastructure. Later in the decade, a steady stream of acquisitions increases HP’s influence in the software, personal computing and printing markets, and in 2007, HP achieves $100 billion in revenue. In 2009, after the acquisition of EDS, HP moves up to No. 9 on the Fortune 500 list. GENERAL PEST The PEST analysis is the macro-environment or defined as external environment in business point of view. It has been affirmed to be important strategic tools to assess the market growth or decline and it is also a business measurement tool to analyze the external impact of the strategic development of a business. The factors of the PEST are Political, economic, social and technological. These elements are likely to impact your future business. It is drag in an organization considering of the external environment before the project is began. PEST analysis is very simple to complete, is a good material for the workshop session and it is also an effective brainstorming session. Political environment, including a country’s social system, the nature of the ruling party, the Government’s guidelines, policies, laws and so on. Different countries have different social nature, different social system of the organization have different restrictions on activities and requirements. Even if the social system is constant of the country, due to distinct of the ruling party, the government policy features and influence of policy orientation of the Organization is changing at different stages. There are several important political and legal variables which are the nature of ruling party, political system, economic system, tax policy, trade and tariff controls, social and employment legislation.